The Weather Channel Announces ’Guaranteed White Christmas’ Contest
The Weather Channel® (TWC) and MagicSnow get into the holiday spirit with the "Guaranteed White Christmas" contest that will bring the magic of snow on Christmas Day to one location, no matter the forecast.
I’m Dreaming of a White Christmas, Indoors
Mattel Goes From Toymaker To Snowmaker, Creating Magical Play Experiences
This holiday season, Mattel and MagicSnow are creating “12 Days of Play,” an exciting philanthropic program designed to bring the magic of snow and power of play to thousands of the most underserved children in
A White Christmas in South Florida
This time of year, many snowbound residents of Northern climes start dreaming of sun-kissed beaches. For entrepreneurial types, that signals a big market in the North for getting rid of the white stuff and a big market in the South for conjuring it up.
Fake Snow Brings Holiday Spirit To Sunny Southern California
There's just something about a white Christmas -- even in
MagicSnow Partners With Princess Cruises To Bring Its Innovative Snowmaking Systems On Board Its Ships For The Holidays
After an extremely popular debut last year, snow will again magically fall in the ship's atriums, transforming the vessels into a winter wonderland throughout December.