MAGICSNOW NEWS

The Weather Channel Announces ’Guaranteed White Christmas’ Contest

The Weather Channel® (TWC) and MagicSnow get into the holiday spirit with the "Guaranteed White Christmas" contest that will bring the magic of snow on Christmas Day to one location, no matter the forecast.

I’m Dreaming of a White Christmas, Indoors

The Time Warner Center may not have the holiday windows of the city’s flagship department stores, but it can make it snow on cue. “We always thought this place looks a little bit like a snow globe,” Stacey A. Feder, the vice president for marketing at Related Companies, which runs the Time Warner Center

Mattel Goes From Toymaker To Snowmaker, Creating Magical Play Experiences

This holiday season, Mattel and MagicSnow are creating “12 Days of Play,” an exciting philanthropic program designed to bring the magic of snow and power of play to thousands of the most underserved children in Los Angeles County.

A White Christmas in South Florida

This time of year, many snowbound residents of Northern climes start dreaming of sun-kissed beaches. For entrepreneurial types, that signals a big market in the North for getting rid of the white stuff and a big market in the South for conjuring it up.

Fake Snow Brings Holiday Spirit To Sunny Southern California

There's just something about a white Christmas -- even in Southern California, where many families grill their Christmas turkeys and spend the holidays trying out new surfboards. Around Los Angeles, thousands turn out when malls offer a chance to see the white stuff, typically promoted as "real snow."

MagicSnow Partners With Princess Cruises To Bring Its Innovative Snowmaking Systems On Board Its Ships For The Holidays

MagicSnow Princess Cruises Snow Machines

After an extremely popular debut last year, snow will again magically fall in the ship's atriums, transforming the vessels into a winter wonderland throughout December.