McDonald’s
‘Fun Makes Great Things Happen’ Kuala Lumpur
MagicSnow was brought on by McDonald’s to make it snow in one of the warmest climates in the world – Malaysia. We built a three-story hill in a huge mall in Kuala Lumpur, complete with real snow and sledding. A specially produced short film captured the magic for release on social platforms, and created hundreds of photo opportunities that spread smiles all around the world.